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Deborah Savadra, Freelance Business Writer
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Deborah Savadra, Freelance Business Writer

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Why marketing to prospects who need you is a bad strategy
Marketing 101

Why marketing to prospects who need you is a bad strategy

ByDeborah Savadra July 28, 2012May 27, 2013

Why are prospects who clearly need your product or service completely ignoring it? Click through to find out why. (Hint: it has to do with cat pee, cigarette smoke, and a weird quirk of human nature.)

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